Authentic A2 milk products under one label
Identify authentic A2 milk products faster and confidently with the A2 INSIDE Label
IT'S A2 INSIDE!
Congratulations on taking the first step in supporting milk producers that work hard to deliver authentic products to you.
What is A2 INSIDE Label?
The A2 INSIDE Label is a unique seal for labelling A2 cows, A2 milk and A2 milk products.
For you, as a consumer, it is a simple and reliable guide to help you when you are shopping and/or choosing a dairy brand. With the A2 INSIDE Label, dairy farmers and dairy companies promote transparency and clarity, and commit to delivering only the best to you.
Consumer preference for A2 milk continues to grow
A2 milk is a premium type of cow milk and a growing trend among consumers, since it is perceived as a healthier alternative than regular cow milk. (Read more in our FAQs)
As the interest in A2 milk and A2 milk products grows, the milk industry faces an increasing need for protecting its products from fraud.
The members of the A2 INSIDE Label have the authenticity of their A2 milk products validated, so that consumers around the world know they are buying authentic products.
A2 INSIDE Label promotes transparency, confidence and trust
A2 milk is still a relatively new concept, and quality regulations and guidelines are not well defined yet. This means that consumers are vulnerable to dishonest practices and substandard products.
SwissDeCode’s A2 INSIDE label fills this gap and facilitates your decision-making when shopping and/or when choosing a dairy brand.
A2 INSIDE LABEL
FAQs
- What is A2 milk?
The A2 INSIDE label is provided to dairy companies whose 1) cows have been tested via SwissDeCode’s DNAFoil A2 Cow Tests and produced negative results; 2) products have been tested via DNAFoil A2 Cow Milk Tests and produced negative results. For further information please contact us directly.
- What are the benefits of A2 milk?
A2 milk is perceived to be healthier and to minimize/eliminate gastrointestinal discomforts.
- What is the A2 INSIDE label?
The A2 INSIDE label means that 1) customer’s cows have been tested via SwissDeCode’s DNAFoil A2 Cow Tests and produced negative results; 2) customer’s products have been tested via DNAFoil A2 Cow Milk Tests and produced negative results. For further information please contact us directly.
- Why do companies apply for the A2 INSIDE label?
To put it simply: to make your decision-making process simpler when shopping and to earn your trust, by showing you that they work hard to provide you with the best quality. By using the DNAFoil A2 Family Test Kits, dairy farmers and dairy companies test their herds and milk products to make sure that what you get is actually based on A2 milk, and not regular milk.
- Who can apply for the A2 INSIDE label?
We register any dairy farm and/or company that produces A2 milk or A2 milk products and uses SwissDeCode’s testing methods. We aim to make the A2 INSIDE label accessible to all those customers who claim that their cows and products are based purely on A2 milk.
- What steps are taken to ensure that dairy farmers and/or dairy companies fulfil the requirements of the A2 INSIDE label?
We may conduct onsite inspections to evaluate whether the customer has provided accurate information to SwissDeCode, and whether the customer is properly making use of the DNAFoil A2 Family of Tests.
Members
